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original by bristol

Millennium square at night showing reflections of the water
Decorative statue of Gromit a character from Aardman's Wallace and Gromit at Cabot Circus
150th Fireworks at Clifton Bridge at night
Statue of a person reading the newspaper on Stapleton Road, Station Approach
Bristol cycling Grand Prix showing cyclists going round a bend in the road

An original city welcoming original people like you

Bristol welcomes investment from partners who share our values for long-term inclusive economic growth and development.

Working in partnership with our regional colleagues ‘Original by Bristol’ provides an overview of the city’s values, strengths, infrastructure investment and investable opportunities.

Magnifying glass looking at sphere


Our ambition creates investment and development opportunities for partners who share our values and believe in being part of our long term outlook.

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We believe investing for growth is central to our economic development. It means we are committed to smart, long term improvements and innovations in every part of our infrastructure.

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We are strategically driving new and exisiting sectors and business clusters, where world leading companies can form ecosystems with SMEs and start-ups, creating collaborative networks.

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Harbourside paddleboarders and houses in the background

Positive culture and lifestyle location

Everyone can find their community and a unique mix of urban, waterside and outdoor lifestyle choices.

Street art showing a mermaid and the city

Creative spaces and amazing places

A diverse urban landscape which adds value to the experience of living, visiting or doing business with us.

Apprentice working at City Hall

Bright minds and ready talent

Commitment to nurturing, attracting and keeping talented people is central to our inward investment.

Hot air balloons over Avon Gorge

Sustainable commitment and resilient outlook

Meeting local and global challenges by stimulating jobs, homes and investment opportunities that meet and exceed global targets.